Everyone starts to feel stuck – how do you get to the next level artistically or professionally? How do you find more clients, or keep your business engaging?
Photography, particularly photographing weddings, is a multi-headed beast. You have to take great photos, you have to work with people, find your clients, manage your website, edit your photos. And every wedding you shoot, you have to do an even better job at all of those tasks.
But with content mentoring help, we can combine so many of those things into one umbrella – what are your clients looking for, and how can you best show up in their searches for it?
I am a Content Mentor – looking at your best marketing tool (your website) and making sure that you are building it with intention to get clients that connect with you via search.
Is that like SEO?
There is a world of SEO that is majorly technical and gets to really granular details about metrics and tracking. Most of that is a bad fit for small locally focused businesses.
So you help people write better?
There is a world of online writing that focuses on finding your voice and showcasing that. That is only one tool in your website presentation, it isn’t enough on its own.
The sweet spot is where those two things overlap – creating content that your clients want to find, and making sure they can find it.
ONE-ON-ONE CONTENT MENTORING $950
This 3 month intensive reset starts with a 60 minute video mentoring session. What this is: we look at your actual site and figure out how to make it better.
– First, we’ll address any technical issues you might be having
– We’ll dive into what your site is ranking for, what searches you want to show up for, and how to determine those things!
– We’ll take a page or two from your site and make it perform better in search to connect you with your clients.
This is like a reset for your content – how to get better results from the information you have, how to write content for your future results.
We will then plan for a 30 minute check in every 2 weeks to see how your content is ranking and make any adjustments as we go!
By the end of the 90 days, you should be seeing some tangible results in your rankings, but also in the quality of the inquiries that you are able to get
Becca Dilley has not paid for advertising in 6 years because all her business comes from word of mouth and search. She has been ranked on the top page of Google for “minneapolis wedding photographer” for the last 5 years. She has been listed as a top wedding photographer on many sites (three best rated, peerspace, expertise.com) largely based on web performance and search results. She has helped photographers all over the country with improving their business through better content. She has a background in HTML, CSS, PHP, and her first business website was hardcoded in HTML.